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How to choose, claim and protect your business name, by small business accountants in SydneyOne of the most important things to do when starting up is to choose, claim and protect your business name. Our small business accountants in Melbourne will tell you how to do just this! First you need to pick a name from your business plan, once you’ve come up with a name that will represent your business you’ll undergo the process of checking for trademarks. Make sure that your name is web ready, so a unique and available name is what would suit your business best. This is where you start to claim your social media identity, so the earlier you get in, the better it’ll be for your business in the long run. You don’t want your business to grow and them someone goes online and takes your name, then it’ll a waste of time! Finally, you’ll want to register your business name, by doing this you adhere to the law and are under the DBA (doing business as). After this, you should apply for trademark protection, which protects your businesses most valuable assets. You can file for a trademark for less than $300. Feel free to contact Melbourne’s small business accountants and let’s start our journey together. |